Unfortunately I don't see Vivek as being directly influential on animal issues. Politico mentioned him as possible head of the department of homeland security, which would keep him busy elsewhere and away from animal issues. Really hope I am wrong about this, I was also viewing him as a possible silver lining.
Seems to me that the effectiveness costs of public support are already baked into existing effectiveness estimates. It also seems to me that the fact that animal welfare is comparatively unpopular means that it is more neglected and therefore has more low-hanging fruit.
I don't think any of the popularity-based arguments really support the claim that there is going to be a large backlash that has not yet manifested. I agree that a world where we knew everyone would be 100 percent behind the idea of improving welfare but for some reason hadn't made it happen out of inertia would make animal welfare interventions even more cost effective. However, I don't think this means that we should favor global health and development over animal welfare any more than the possibility that people might resent helping the poor people in poor countries over poor people in our own countries means we should focus more on helping the domestic poor out of fear of backlash.
This post is mostly about how animal welfare is less popular than global health but I don't really see the tie-in for how this (probably correct) claim translates to it being less effective. Taking the first argument at face value, that some people won't like being in some ways forced to pay more or change their habits, does not seem to translate to "it is not cost effective to do successfully force them (and one hopes eventually change their hearts and minds) anyway." This was precisely the case for a lot of social movements (abolition, women's suffrage, civil rights, worker's rights, the environmental movement, etc.) but all these movements were to various degrees successful.
It seems to me that in order for any of these popularity based arguments to hold water, you need a follow-on of "and therefore it is not cost effective to invest in them, and here is the evidence." However, I think we have a lot of evidence for cost-effectiveness in investing animal interventions. See cage-free egg campaigns for example. I similarly don't understand the relevance of other popularity-based concerns, such as being accused of being culturally insensitive. What is the implication for effectiveness if such accusations are made? Why does that matter?
I think about the meat eater problem as pretty distinct from general moral cluelessness. You can estimate how much additional meat people will eat as their incomes increase or as they continue to live. You might be highly uncertain about weighing animal vs. Humans as moral patients, but that is also something you can pretty directly debate, and see the implications of different weights. I think of cluelessness as applying only when there are many many possible consequences that could be highly positive or negative and it's nearly impossible to discuss/attempt to quantify because the dimensions of uncertainty are so numerous.
The point that I was initially trying to make was only that I don't think the generalized cluelessness critique particularly favors one cause (for example animal welfare ) over another (for example human health--or vice versa). I think you might make specific arguments about uncertainty regarding particular causes or interventions, but pointing to a general sense of uncertainty does not really move the needle towards any particular cause area.
Separate from that point, I do sort of believe in cluelessness (moral and otherwise) more generally, but honestly just try to ignore that belief for the most part.
Thanks for writing this up. I would be really interested in thoughts about whether this makes working on U.S. policy less worthwhile compared to other interventions. Some reasons it might not see that a) there is a lot of infrastructure work to be done on policy that spans multiple administrations, b) there are elements of a trump administration that might be good for animals that we could capitalize on(see for example project 2025 recommendations for cutting farm subsidies; also consider some people in trumps orbit who seem to care about animals and wild influence; also consider that trumps last secretary of ag said more positive things about alt proteins than biden's, etc).
Animal welfare has also been somewhat salient for Republicans. As far as I am aware, they have all been focused on pet-related issues but I still think it says something that it's been a focus. There was the peanut the squirrel saga (arguably not welfare per se, but still revolved around the life of a non-human animal); there was the dog-shooting thing that seemed to sink Kristi Neom; and there was the baseless accusations that immigrants were eating cats and dogs. Maybe there is a way to leverage some of this sentiment into broader animal welfare initiatives?